ROCS Group Business Development Bible

Small Format Printing All print artworks must be exported in an CMYK colour space and at 300 DPI. Also make sure all linked images have been converted in the same way. If you are designing or editing an image to be printed, it is a good idea to convert it to CMYK before you edit to make sure the colour you’re working is matched in the print. When naming files make sure to include all necessary information in case that artwork needs to be searched and found, and don’t use hyphens between words as they will not appear on search. Make sure to include the the name of the campaign and the dimensions.

Here’s an example: Retail Sale DL _ 220x110mm.jpg

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